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Category: Social Networking

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How do I find out that a website is valuable or not?


There are many metrics but these days the most commonly used metric to find out the value of a website is Domain Authority.
Domain Authority tells how well your blog or website can perform in search
engine results.
Domain Authority (DA) is a search engine ranking score developed by Moz that
predicts how well a website will rank on search engine result pages (SERPs). A
Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank.
Domain Authority is calculated by evaluating multiple factors, including linking root domains and number of total links, into a single DA score. This score can then be used when comparing websites or tracking the “ranking strength” of a website over time.

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How does your email and mobile marketing stack up?


In the era of digital marketing, metrics such as click-thru rate, bounce-rate, and email opens serve as the universal benchmark for campaign performance.
Get the insights and best practices you need to create high performing campaigns
that exceed your goals with a good marketing strategies is the key factor for your success.
As a marketer, you’re tracking several email metrics to measure the success of your campaigns.

But do you know exactly how your email metrics stack up against your peers in
the industry?

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How can I use the pillar-cluster model to transform my blog?


The way to do SEO has changed! So we decide to discover new SEO method that can
do leverage on different technology…
And as it turns out, the way in our company we were creating our editorial calendar, targeting keywords, and publishing blog posts last year wasn’t optimized for the way people are searching for information this year.
The new idea is to introduce the “topic clusters” in order to discover why they’re so important to creating a good experience for searchers, as well as helping our company content rank in search engines more effectively.
IT is natural that such technology has evolved and changed, so too has the way people search for the information they need on search engines like Google. Voice search on devices like Apple’s Siri, Amazon Echo, Google Home, and Microsoft’s Cortana has changed the way people search because, instead of typing, they’re having an easy conversation with a machine in order to find the information they was looking for.
A recent study indicate that, 20% of Google searches on mobile or Android devices are now conducted via voice search.
And what’s new, search engine bots are getting smarter, and using machine-learning technology, so when searchers ask questions or input keywords, search engines surrounded by artificial intelligence algorithms can interpret the meaning of terms to try to find the best possible content that mach your request.
If you consider the topic cluster model, instead of creating blog posts designed to rank for specific, long-tail keywords, you can organize your blog posts into specific topic areas — anchored together by one webpage that provided a broad overview of the topic, which then hyperlinked out to more specific, deep-dive blog posts that made up a topic cluster.
So the results is a chain activation where each of these blog posts hyperlink back to the pillar page, and some hyperlink within each other.
This is really a new model that helps share domain authority in order that all blog posts within a cluster start ranking for the specific keywords they’re written for.

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How can I get 100% from LinkedIn in sales?


Growing your sales well past current levels is directly proportional to how much time your sales team spends developing an deepening relationships within your target market.
Normally you can use business-to-business professional services companies an
outbound selling system that quickly expands your network of target market
relationships, increases your sales pipeline, and reduces the sales cycle by:
.Using LinkedIn as it is intended to start the relationship using the Principles
of Networking and the Principles of Business Development
.Nurturing your new contacts through a 5-step messaging sequence
.Educate your new relationships on the benefits (not features) of doing
business with you
.Equipping your sales team with a scalable sales process that quickly grows
your sales pipeline

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How can I engage my business audience by leveraging social networks?


It is very clear that one of the most valuable factors in successful social media marketing is audience engagement.
I can suggest you to prepare to spend time engaging with your audience.
It is very important to don’t just wait for them to come to you.
Likes, comments, shares all tend to go a long way.
Think of engaging with other users as dropping your brand’s calling card.
From my personal experience i noticed that if the user you are engaging with
responds positively, their reciprocation can be invaluable.
It is very simply to understand that simply by multiplying dozens of reciprocated likes, comments, follows, means that you’re on your way to building a connected audience.

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